This Air Jordan 7 Retro custom from SW3 London transforms a basketball icon into a walking piece of pop-art. Drenched in electric tones of orange, teal, purple, and black, this sneaker turns heads with a daring color-blocked aesthetic while still nodding to the silhouette’s deep history.
First released in 1992, the Air Jordan 7 broke barriers—removing external Nike logos, embracing sleek lines, and defining early ’90s basketball culture. This custom iteration revives that rebellious spirit with modern-day flair, using soft suede overlays, bold panel transitions, and playful palettes to command attention in any space, on or off the court.
The color combinations pop with intensity, blending retro sport style with the confidence of street art. Each section is meticulously hand-painted, including the tongue’s textured gradient and the multicolored sole, which completes the visual story from heel to toe.
Whether you’re reliving Jordan’s back-to-back championships or just ready to rock something truly original, this custom AJ7 offers both legacy and personality. From Bugs Bunny commercials to streetwear blogs—this shoe spans generations.
Created exclusively by SW3 London, this is a one-of-a-kind collector’s piece for sneakerheads who crave color, story, and energy in every step.







































