The **NIKE AIR MAX JEWELL SE PRM** is a true celebration of London’s moody beauty, translated into wearable art by **Alta** for SW3 London. Hand-painted with cascading raindrop effects in a gradient of deep blues, seafoam greens, and soft cloud whites, this one-of-a-kind sneaker evokes the feeling of a calm storm and the refreshing touch of a London drizzle.
Every detail has been painted with care—each drop mimicking the rhythm of rain hitting rooftops, pavements, and puddles across the Capital. The sleek silhouette of the Air Max Jewell, originally designed for comfort and elegance, is now transformed into a striking narrative piece that tells a story with every step.
Inspired by London’s iconic weather, this sneaker balances emotion and minimalism, creating a refined yet bold visual. The golden curve on the side panel adds contrast, catching the light like a sunbeam breaking through rain clouds—subtle, rare, and powerful.
Whether you’re a London local, a fan of atmospheric design, or a collector of custom hand-painted sneakers, this shoe brings the city’s soul to life. From the grey streets of Chelsea to gallery openings and urban adventures, it’s made to be seen and felt.
Let your footwear reflect your story. With the **NIKE AIR MAX JEWELL SE PRM**, the forecast is always fashion-forward.

































